Noetio vs. Profound
Profound is an enterprise AI visibility platform ($155M raised, $1B valuation, $399+/mo). Noetio is a done for you GEO audit and implementation service (scoped on a call). One sells you the dashboard; the other does the work it points at.
The enterprise AEO platform
Profound (tryprofound.com) is the category's best funded platform: $155M raised across four rounds, $1B valuation (Feb 2026). [1] It offers citation analytics, an Opportunities panel for content gap identification, AI generated content drafts, and multi engine monitoring. Designed for enterprise marketing teams with in house execution capacity.
The done for you GEO audit
Noetio is a productized audit and fix service. We run a structured audit across 3 AI engines, evaluating citation rate, share of voice, sentiment, source authority, crawlability, schema coverage, and hallucination risk, and deliver a prioritized fix list with effort ratings in 5 business days. Implementation tiers include executing the fixes: schema, content assets, citation PR.
Feature comparison
| Profound | Noetio | |
|---|---|---|
| Product type | Enterprise AEO monitoring platform | Done for you GEO audit and implementation |
| Pricing | $99 to $399+/mo; Enterprise custom [3] | Scoped on a call. No lock-in. |
| Engines (Growth plan) | 3: ChatGPT, Perplexity, AI Overviews [3] | ChatGPT, Perplexity, Gemini + AI Overviews checks |
| API access | Enterprise only [3] | N/A, we run it for you |
| AI content generation | Yes, agents draft + push to your CMS [2] | A delivery engine finds gaps daily, ships fixes as PRs or CMS drafts you approve, then re-verifies |
| Schema implementation | On own domain via CMS agents [2] | Shipped as hygiene in the Sprint, not sold as a citation lever |
| Citation PR / off domain | Not offered (own domain only) [2] | Included in Implementation Sprint and Retainer |
| Ongoing monitoring | Core product, daily tracking | Growth Retainer (monthly re audits) |
| Target buyer | Enterprise marketing teams | Mid market teams without in house GEO capacity |
Profound pricing sourced from tryprofound.com/pricing, checked Jul 22, 2026. Profound is trademarked by its respective owner. Noetio is not affiliated with Profound.
Where Profound stops and Noetio starts
Profound is strong at monitoring, and since June 2026 its agents can draft and push changes to your own CMS. [2] The gap moved: your own website is 2.9% of where AI citations come from. [4] The other 97.1%, and the judgment about what should ship at all, still needs people. For teams without a dedicated SEO and content bench:
The other 97.1% of citations
2.9% of AI citations point to a brand's own site. [4] Profound's agents write to your CMS, which is exactly that slice. [2] We work press, communities, and review platforms, where the other 97.1% lives.
A methodology you can read
No public methodology page exists behind Profound's score. [5] Ours is a published page: repeated runs per engine, confidence intervals, sampling counts.
Human judgment before anything ships
Google's March 2026 update hit scaled, lightly reviewed AI content with 40 to 80% traffic drops. [6] Everything we ship, a person wrote or reviewed first.
One time entry, no platform commitment
Their published floor is $399/mo for Growth. [3] Our audit is one time and ends in a ranked fix list you can execute with anyone.
Choose based on your situation
You're an enterprise team with dedicated SEO, content, and dev resources who want a self serve platform
ProfoundYou want to start with a full diagnostic before committing to a monthly platform spend
Start with NoetioYour team doesn't have capacity to act on platform recommendations, you need someone to execute
NoetioYou're budget conscious. $399/mo is significant before you know whether GEO will move the needle for your category
Scoped on a call with NoetioYou've already run an audit and want ongoing daily tracking after the fixes are in
Profound makes sense at that stageCommon questions
Is Noetio a Profound alternative?
For mid market teams, yes. Profound sells a platform your team operates. We run the audit, 30 buyer intent prompts, repeated runs, per engine reporting, rank the gaps by effort and impact, and deliver in 5 business days. If you need the work done rather than a dashboard to watch, that is us.
Profound has $155M raised and a $1B valuation. Isn't it safer?
Funding does not improve your citation rate. Profound is strong, and its agents now push changes to your own CMS. [2] Two things it still cannot do: work the 97.1% of citations that live off your website, [4] and show a published methodology behind its score. [5] Those two gaps are what we sell.
How does Profound's pricing actually compare?
Starter is $99/mo and Growth is $399/mo for 3 engines; the full engine set, API access, and agents need custom Enterprise pricing, and agency plans are priced per client workspace. [3] Our The full audit is scoped on a call. First delivery in 5 business days.
What does Profound do that Noetio doesn't?
Always on monitoring at enterprise scale, months of trend history, and agent drafted changes pushed to your own CMS. [2] If you have the team to steer a platform, it is a serious product. We are an audit and execution service, not a live dashboard.
What does Noetio do that Profound doesn't?
Off domain execution: press and community threads on the platforms engines already cite, the surfaces holding 97.1% of AI citations. [4] A delivery engine finds these gaps daily and ships fixes as pull requests or CMS drafts a human approves, then re-runs every query to verify. Their agents only write to your own CMS, the 2.9% slice. And a published methodology: our sampling and confidence intervals are a public page; theirs are not. [5]
Sources
Every competitor claim on this page links to the primary source it was checked against, with the date we checked. If a vendor changes pricing or features, tell us and we will re verify.
- Profound raised $155M total at a $1B valuation (Series C, February 2026). Fortune (checked Jul 22, 2026)
- Projects: agent drafted changes pushed to WordPress, Sanity, and Contentful, with a separate Framer integration, launched June 2026. Profound launch post (checked Jul 22, 2026)
- Pricing: Starter $99/mo, Growth $399/mo (3 engines), Enterprise custom; API access is Enterprise only; agency plans are priced per client workspace. Profound pricing (checked Jul 22, 2026)
- 2.9% of AI citations point to a brand's own website (149,912 citations, 102 brands, 5 engines). Ranqo citation study (checked Jul 22, 2026)
- No page on tryprofound.com or docs.tryprofound.com documents the sampling counts or confidence intervals behind Profound's visibility score. Profound docs, checked for a methodology page (checked Jul 22, 2026)
- Google's March 2026 core update hit sites publishing scaled, lightly reviewed AI content with 40 to 80% traffic drops. Digital Applied analysis (checked Jul 22, 2026)
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